BOOHOO AND BOOHOOMAN RUNWAY SHOW
MEGA ONLINE GLOBAL RETAIL GIANT BOOHOO AND BOOHOOMAN HOSTED FIRST EVER RUNWAY SHOW IN PARTNERSHIP WITH MIAMI SWIM WEEK
Renowned fashion e-retailer boohoo and boohooMAN announced their first-ever live runway show at Miami Swim Week and kicked off the summer with a big splash, closing out Miamis hottest weekend by taking over the luxurious Villa Casa Casuarina at the Versace Mansion. Ty Dolla Sign rocked the stagealong with celebrity rapper Saweetiewho sat front row. Nikita Dragun, trans icon and influencer closed out the runway show with a bang by showcasing a stunning blue two-piece bikini.
Modelssuch as: Suede Brooks, Erika Costell, and Kara Del Toro strutted their stuff on the runway show with TikTok Stars Olivia Ponton, Charly Jordan, Madison Lewis, Tessa Brooks, Hunter Rowland, Hootie Hurley, and Jean Victor Mackie.
Other special guest appearances includedsocial media star Lele Pons and singer Austin Mahone. Those unable to attend the runway show were able to tune into boohoos Instagram livestream and TikTok to see the show.
Ty Dolla Sign perfoms for boohoo First Ever Runway Show during Miami Swim Week Paraiso Miami Beach at The Villa Casa Casuarina on July 10, 2021 in Miami Beach, Florida. (Photo by Fernanda Calfat/Getty Images for boohoo)
Nikita walks the runway for boohoo First Ever Runway Show during Miami Swim Week Paraiso Miami Beach at The Villa Casa Casuarina on July 10, 2021 in Miami Beach, Florida. (Photo by Fernanda Calfat/Getty Images for boohoo)
Photo by Fernanda Calfat/Getty Images for boohoo
Jean Victor Mackie walks the runway for boohoo First Ever Runway Show during Miami Swim Week Paraiso Miami Beach at The Villa Casa Casuarina on July 10, 2021 in Miami Beach, Florida. (Photo by Fernanda Calfat/Getty Images for boohoo)